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Insights · For firms How to write a conveyancer job advert that gets applications

20 October 2026 · facts checked 22 October 2026 · 12 min read · Wilson Mannion

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In short

A conveyancer advert that gets applications names the role, the place, the pay band, the working pattern in days, the work in files and systems, who supervises and what happens next. Leave out any wording that points to an age, a sex or another protected characteristic under the Equality Act 2010, and describe the competence you need instead. Pay matters: in CV-Library's August 2026 survey, 41% of 1,043 UK jobseekers said they would not apply without salary information.

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Most conveyancing adverts fail in the first line. "An exciting opportunity has arisen" tells a lawyer nothing, and they have ten other tabs open. A good advert answers what a conveyancer asks first: what is the job, where, for how much, on what pattern, with how many files and who supervises.

What should a conveyancer job advert say?#

It should say eight things: the title, the place, the pay, the working pattern, the work, the supervision, the route up and what happens next. A lawyer with two other offers may skip an advert that leaves one out. Here is each part, with the weak version beside it.

What each part of the advert should say
PartWhat to writeThe weak version
TitleThe level and the work in plain words, such as "Senior Conveyancing Solicitor, residential"."Exciting opportunity".
PlaceThe town and the office the person would use."Various locations".
PayA band for this role, and how any bonus works."Competitive salary".
Working patternThe days a week in the office, and the days at home."Hybrid".
The workThe type of files, a rough number of live files and the case management system."Busy desk".
SupervisionWho the person reports to and who they will supervise."Supportive team".
The route upThe next role, in one sentence."Opportunities for progression".
What happens nextHow to apply, who reads it and when they will reply."Send your CV".

A plain title says what the job is. "Join our award-winning team" does not. Name any award in the body, not the title.

Why do pay and working pattern come first?#

Because many jobseekers will not apply without pay, and a firm has to settle both before it can hire. If the budget is not agreed, the role may not be either. The data below comes from job boards and employers, so treat it as indicative.

  • 41%

    of 1,043 UK jobseekers said they would refuse to apply for a job with no salary information, up from 38% in 2025 (CV-Library survey, August 2026)

    CV-Library, reported by Onrec, 13 October 2026

  • 58%

    of UK Indeed job postings included pay in the three months to June 2026, below the peak of 64% in September 2024

    Indeed Hiring Lab, 3 August 2026

  • 71%

    of organisations in CIPD's 2026 survey of 1,014 UK HR professionals advertised at least some vacancies as open to flexible working (all sectors)

    CIPD, 2026

CV-Library also asked 233 recruiters, hiring managers and direct employers why they leave pay off. They were surveyed separately from jobseekers, so do not compare the figures directly.

Why recruiters and employers leave pay off adverts
  • Salary varies with experience27%

    The most common reason

  • Wanting a wider pool of applicants16%
  • Budget not yet finalised13%

Source: CV-Library Candidate Behaviour Barometer 2026, 233 recruiters, hiring managers and direct employers, August 2026, reported by Onrec on 13 October 2026

A band answers the first reason. The third is a warning. Our guide on why legal job adverts should show the salary makes the full case, and the salary guide shows the bands firms are paying. Our jobs page shows every advert with its pay or earnings basis.

Give the working pattern in days. "Hybrid" alone could mean one day in the office or four. How to read a legal job advert lists the phrases candidates distrust.

How do you describe the work, the files and the supervision?#

Give numbers where you have them, and say what you count. "Busy" can read as "too many". A figure with a rule behind it reads as honest.

  1. The files. Say the type of work: residential sales and purchases, new build, leasehold, commercial. Give a rough number of live files and what you count. There is no official number, as our guide to how many live files is too many explains, so yours is the only one that counts.
  2. The support. Say whether there is an assistant, and what they do.
  3. The systems. Name the case management system, and any lender panels or accreditations that shape the work.
  4. The supervision. Name the role the person reports to and who they would supervise. SRA guidance, updated on 12 June 2026, says a supervisor with their own fee-earning caseload has less time to supervise others. If your supervisor carries files, say how many.
  5. The qualifications you will consider. Solicitor, licensed conveyancer, CILEX lawyer, or one route only.

Candidates will have the questions in our guide to checking supervision before a first law job in mind. Answer them first. For the role itself, see what a conveyancer does and what they earn.

Is the advert ready to publish?
  • Do you know the live files per fee earner?

    YesPut the figure and your counting rule in the advert.

    NoCount them before you advertise. A guess in print becomes a promise.

  • Is the pay band agreed?

    YesShow it.

    NoDo not advertise yet. A role without an agreed budget may not be a role.

  • Does the supervisor have time?

    YesSay who they are and what they carry.

    NoFix that first, or say what support is in place.

What should you leave out of a conveyancer advert?#

Leave out anything that signals a preference for an age, a sex or another protected characteristic, and anything that says nothing. Acas says that when you advertise a job you must not ask for or exclude anyone with a certain protected characteristic. Its examples include "recent graduate" and "highly experienced", which can discriminate against age, and "barmaid" and "handyman", which imply a preferred gender.

A fountain pen with gold bands resting on a blank ruled spiral notebook on a worn grey wooden desk
Photo: Aaron Burden on Unsplash
Wording to avoid, and what to write instead

Avoid

  • "Youthful enthusiasm", from the EHRC's own example.
  • "Recent graduate".
  • "Highly experienced".
  • Anything saying the job is unsuitable for disabled people.
  • "Competitive salary".

Write instead

  • A behaviour: "keeps clients informed at each stage".
  • The work: "runs a caseload of straightforward sales and purchases with weekly supervision".
  • The task: "has taken leasehold sales from instruction to completion".
  • A line welcoming applications and saying you will make reasonable adjustments.
  • The band.

The EHRC's guide uses "youthful enthusiasm" as its example of probable direct age discrimination. It says the employer needs enthusiasm, which anyone can have. That is the test for every phrase: what do you actually need? Write that. The guide dates from April 2014, and it tells readers to check for a newer version.

Years of experience are harder. If a number of years really is the requirement, be ready to justify it. If it is only shorthand, say what the person must be able to do. The EHRC guide suggests wording such as "We welcome enquiries from everyone and value diversity in our workforce". An advert can encourage applications from a group, but cannot say only people with a particular characteristic need apply, unless a narrow occupational requirement applies.

On this siteCheck what a wrong hire costsPut your own salary, hourly rate and months in post into the calculator and see what a hire that does not fit would cost.Open the calculator

What does the law say about job adverts?#

Two sets of rules matter. The Equality Act 2010 applies to a firm advertising its own role. The Conduct Regulations 2003 apply to agencies that advertise for you. This is not legal advice.

Under the Equality Act, section 39(1)(a) says an employer must not discriminate in the arrangements it makes for deciding to whom to offer employment. Section 13(1) defines direct discrimination as treating someone less favourably because of a protected characteristic. For age alone, section 13(2) allows treatment that is a proportionate means of achieving a legitimate aim. Section 19 covers indirect discrimination, such as a requirement that puts one group at a particular disadvantage without good reason.

The EHRC guide adds the practical rule. If you advertise, on a website or through an agency, you must not give the impression that you intend to discriminate.

The Conduct Regulations are different. Regulation 27 applies to agencies and employment businesses, not to a firm advertising directly. We found no matching rule in these regulations for a firm advertising its own role. Gov.uk's guidance for agencies includes these points:

  1. Hold the details. It must not advertise without the full details of the position.
  2. Hold your authority. It must make sure the hirer has definitely said they are looking for someone to fill it.
  3. Name itself. It must give its full name.
  4. Say temporary or permanent. It must state which.
  5. Add detail if it shows pay. If it gives a rate of pay, it must also state the nature of the work, the location, the minimum experience and any training needed.

Gov.uk's list does not require an agency to show pay, and it does not list the hirer's name. If a recruiter advertises your role, ask to see the advert first. Our guide to telling a real legal vacancy from a CV trap covers regulation 27 from the candidate's side. Our guide to choosing a legal recruiter covers how to brief one.

What does a good advert look like?#

It reads like one person telling another what the job is. Below is an invented example. It is not a real vacancy, and every number in it is made up. Change them for yours.

Illustration only: an invented advert, not a real vacancy
PartWhat the advert says
TitleSenior Conveyancing Solicitor, residential, hybrid.
PlaceOur city centre office. Two days a week in the office and three at home.
Pay£52,000 to £62,000, depending on experience. 25 days' holiday plus bank holidays.
The workYou will run your own caseload of residential sales and purchases, about 55 live files, including some leasehold. We count stalled files and post-completion files separately. A named assistant opens files and chases searches. We use [your case management system], with automatic reminders.
SupervisionYou report to the head of department, who holds a smaller caseload. You will supervise two assistants. Weekly one-to-one.
The route upThe next role is supervisor. The criteria are written down and reviewed at twelve months.
QualificationsSolicitors, licensed conveyancers and CILEX lawyers may apply.
EqualityWe welcome applications from everyone and will make reasonable adjustments at interview and on appointment.
NextSend your CV to the named person. We reply within five working days and tell you the interview stages.

Promise only the reply time you will keep. If five working days is too fast, write ten.

If software screens applications, say so. Candidates ask, as our guide on whether AI is reading your CV shows.

What are the most common mistakes?#

Most are omissions of facts the firm could supply.

  1. Leaving pay out and hoping to negotiate. You lose the people who will not apply without a figure.
  2. Writing "hybrid" without days. The lawyer has to ask.
  3. Saying "busy" without files. It reads as too many.
  4. Asking for years instead of skills. It may exclude people who can do the job, and raise the age problem above.
  5. Listing every duty and no supervision. The candidate cannot tell if anyone will help.
  6. Never replying. See why recruiters ghost lawyers for how that looks from the other side.
  7. Leaving it up after the role is filled. That is a stale advert, one of the ways a role becomes a ghost job.
  8. Briefing a recruiter differently. The advert and the brief should match.

How long should you keep a conveyancer advert live?#

Until you have enough good applications to shortlist, or the role is filled, whichever comes first. We found no source giving a right length for a conveyancing advert. Set a review date when you publish.

For scale, a Totaljobs survey of 1,000 UK HR decision-makers (December 2024 to January 2025, all sectors) found an average of 5.1 weeks from advertising a role to filling it. CIPD's 2026 survey found only 31% of organisations tracked time to hire. So track your own.

How to keep an advert honest
  1. Set a review date

    Choose a date when you publish, such as two weeks out. It is our suggestion, not a rule.

  2. Reply to everyone

    Acknowledge each one and say when they will hear.

  3. Update when facts change

    If the pay band, the days or the supervisor changes, change the advert the same day.

  4. Close when an offer is accepted

    Not when the person starts. Take down every copy, including a recruiter's.

  5. Say so if you are only talking

    If there is no vacancy yet, write that plainly.

What should you check before you publish?#

Read it as a lawyer who has two other offers. Would you apply? If the answer depends on a number you left out, put the number in.

Before you publish a conveyancer advert0 of 11 ticked

If you would rather talk it through, the discovery meeting for firms is 30 minutes on Microsoft Teams. We give a written market read before you pay anything, and terms are agreed in writing before any CV is sent. Every advert we run shows the pay or earnings basis, the working pattern and the date. See our conveyancing recruitment page and the employers page. Pay differs by place, so the salary guide is a good start in Manchester, Liverpool, Birmingham, London or Preston. See the locations page.

On this siteTell us about the roleRegister a conveyancing vacancy. A named person looks after you, and terms are agreed in writing before any CV is sent.Register a vacancy

Sources

This is general information, not legal advice. Where a figure comes from another organisation, the source is above, and we say when it is dated.

Quick questions.

Short answers to the follow-ups we hear.

Should a conveyancer advert show the salary?

Yes, show a band. In CV-Library's August 2026 survey of 1,043 UK jobseekers, 41% said they would not apply to a job with no salary information. That is stated intent from a job board survey, but it is a good reason to show the figure. Every advert we run shows the pay or earnings basis, the working pattern and the date.

Can I ask for a set number of years of experience?

Only if it is a real requirement you can justify. Acas says wording such as "recent graduate" or "highly experienced" can discriminate on age, and that you must be able to show a good reason for any requirement. Describe the work the person must be able to do instead.

Can an advert say young, male or female?

Not in general. Acas says you must not ask for or exclude anyone with a protected characteristic when you advertise. The exceptions are narrow and need a reason tied to the main tasks of the job. Take legal advice before relying on one. This is not legal advice.

Does a recruitment agency advert follow different rules?

Yes. Regulation 27 of the 2003 Conduct Regulations applies to agencies and employment businesses. An advert must show the agency's name and whether each job is temporary or permanent. The agency must also hold the hirer's authority before it advertises a position. We found no matching rule in these regulations for a firm advertising its own role. The Equality Act applies to both.

How long should a conveyancer advert stay live?

Until you have enough good applications to shortlist, or the role is filled, whichever comes first. Set a review date when you publish and take it down when an offer is accepted. A Totaljobs survey of HR decision-makers (December 2024 to January 2025) found an average of 5.1 weeks from advert to filled role, across all UK sectors.

Should the advert say hybrid or remote?

Say the number of days in the office. "Hybrid" alone could mean one day or four. In CIPD's 2026 survey of 1,014 UK HR professionals, 71% of organisations advertised at least some vacancies as open to flexible working, so many candidates will expect an answer.

Which qualifications should the advert name?

Name the routes you will actually consider. If you will take solicitors, licensed conveyancers and CILEX lawyers, say so. If you want one route only, say that and be ready to explain why. A vague line wastes both sides' time.

Hiring, or thinking about it?

Tell us about the role. We will say whether the market has someone, what they cost and how long it takes, before you pay for anything.

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Tell us what you need.

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